Les Cours Mont Royal
Fashion Mall
Client
Soltron
Location
Montréal, Canada
Features
Windows Display
Fashion Show
Web design + newsletter
360 marketing...
My first job after packing my bags in Montreal was very interesting : creative director of a luxury fashion mall, les Cours Mont Royal.
I already had experiences before in the luxury industry ( Van Cleef and Arpels, Gucci...) and even in fashion with my old team "I am la mode" a fashion crowfounding website. So i was happy to jump an make a try!
Spearheaded and designed year-round advertising campaigns, in collaboration with various brands.
Notable Projects & Partners:
• DKNY
• Karl Lagerfeld
• Ralph Lauren
• SPADIVA’s 20th Anniversary
• World’s Largest Expo Barbie
Please click on the images for the project description.
Every month, I also had to manage the organization of a fashion show for brands from our fashion mall.
Also, i organized events in addition to leading a team made up of a windows display specialist, a community manager, a webmaster, and a motion designer.